In 2023, Automobili Lamborghini marked its 60th anniversary. To mark this momentous occasion, Lamborghini and Japan's most innovative modern artist IKEUCHI have collaborated on a cutting-edge creative project.
This collaborative project, which includes the "Time Gazer" and the "Huracán STO Time Chaser 111100," was given the moniker "Chasing the Future" in honor of the 60th anniversary slogan "The future started in 1963."
To commemorate its 60th anniversary, Automobili Lamborghini and its powerful network of 180 dealers in 53 nations have chosen to plan a cross-sectional initiative in which various markets will engage with well-known worldwide artists. In order to investigate the essential principles that have always set Lamborghini apart in the past, present, and as a future benchmark, the firm has developed the creative platform. Along with IKEUCHI, this first Japanese cooperation will be displayed in Tokyo.
Chairman and CEO of Automobili Lamborghini, Stephan Winkelmann, said "In this special 60th anniversary year, we are honored to exhibit this work of art alongside IKEUCHI. The Lamborghini Huracán STO Time Chaser 111100 flawlessly embodies Lamborghini's core principles while fusing heritage and innovation, the past and the present. On the occasion of our 60th anniversary, Lamborghini makes a commitment to develop further as a daring and distinctive brand that never stops pushing the envelope."
Since breaking into the art world at the beginning of the decade, IKEUCHI's unmatched ability has gained him recognition on a global scale and paved the way for partnerships with powerful figures in the arts and well-known companies. He blends plastic models with industrial product pieces to create a picture of the future with traditional practicality, inspired by cyberpunk and robot anime.
The model's creator, Ikeuchi, stated, "I am really delighted to participate with a company like Automobili Lamborghini, particularly for its 60th Anniversary. It's a brand that, like me and my art, is always looking to the future and pushing the boundaries. The Time Gazer and the Time Chaser are designed to be a celebration of Lamborghini's history from the very past with the purpose of living longer also in the future. They were made by using authentic elements from previous anniversary models.
The concepts of "time" and "timelessness," which are shared by Lamborghini and IKEUCHI, are explored to the fullest in these projects. For example, the Time Gazer, which was constructed using genuine Lamborghini parts, aims to capture IKEUCHI's vision of the past, present, and future as seen through the lens of Lamborghini's evolution.
On the other hand, the Lamborghini Huracán STO Time Chaser 111100 is a "Opera Unica," a one-of-a-kind limited edition that masterfully embodies both IKEUCHI's cybernetics theme and Lamborghini's historic 60 years, encompassing the shared values of always being at the forefront of the times and breaking the rules of the past through creative and authentic expression. The obvious allusions to the launch colors of the previous anniversary models and the use of 111100, the binary code for the number 60, in the name itself are notable examples of how Lamborghini's legacy has influenced Opera Unica.
The original components from prior anniversary models, including the Lamborghini Countach 25th Anniversary, Lamborghini Diablo SE30, Lamborghini Murciélago 40th Anniversary, and Lamborghini Aventador LP-720-4 50th Anniversary, served as the inspiration for IKEUCHI's innovations. IKEUCHI interpreted the Huracan STO in his own futuristic cyber-industrial style by fusing these components with other components.
CEO of Japan Automobili Lamborghini Davide Sfrecola stated "We are honored to memorialize such an important partnership with IKEUCHI, who stands for Japan's future. In a nation so rich in centuries-old customs and modern culture, he magnifies and explores the link and interaction between people and technology using damaged motherboards, plastic, and electrical cabling that have been expertly molded together to create a cyberpunk apocalyptic look. A strong love exists for art in all of its manifestations, which ultimately permeates even some facets of daily life. This partnership will help Automobili Lamborghini and Japan gain further hues of recognizability for a brand that has enhanced a nation of colors."
