When Ducati brings back a name from its racing past, it rarely does it quietly. The new Ducati Formula 73 is not just another motorcycle launch — it’s a celebration of heritage, performance and timeless design, built in strictly limited numbers for enthusiasts who appreciate history as much as horsepower.
The Formula 73 draws inspiration from one of Ducati’s most iconic racing machines from the early 1970s. That era defined the brand’s reputation for bold engineering and track success, and this new motorcycle captures that spirit in a modern, road-ready package.
Only 873 individually numbered units of the Formula 73 will be produced worldwide. Each motorcycle carries its unique number on the steering plate, reinforcing its exclusivity. This isn’t a mass-market machine — it’s designed to feel special from the moment you see it.
Classic Design, Contemporary Execution
Visually, the Formula 73 is unmistakably retro, but not dated. The silver and aqua-green paint scheme, highlighted by a vertical gold stripe, is a direct nod to Ducati’s racing history. It’s a bold combination that instantly stands out while still feeling elegant.
The café racer stance is clear: low handlebars, a short front fairing, a sculpted fuel tank and a clean, tapered rear section. Bar-end mirrors and spoked wheels enhance the old-school character, while modern tyres ensure the bike performs as confidently as it looks.
Premium detailing plays a big role in its appeal. Carefully machined aluminium components add a refined touch, and the custom performance exhaust not only looks purposeful but gives the motorcycle a deep, satisfying note that suits its personality.
This is a machine designed to be admired up close. Every angle reveals something intentional — from the paint finish to the minimal yet purposeful bodywork.
Modern Heart Beneath the Retro Skin
While the styling pays tribute to the past, the engineering is thoroughly modern. At the centre of the Formula 73 is an 803cc L-twin engine, continuing Ducati’s long tradition of twin-cylinder performance.
It produces 73bhp at 8250 rpm, delivering smooth, predictable power that feels accessible rather than overwhelming. Torque peaks at 65.2Nm.
The engine is tuned to meet current emission standards without sacrificing character. It retains the distinctive feel that Ducati twins are known for — responsive, engaging and full of personality.
Suspension duties are handled by quality components at both ends, offering a balance between comfort and control. Braking performance comes from high-spec hardware paired with modern safety systems, giving riders confidence whether commuting or carving through bends.
Technology That Supports the Ride
The Formula 73 blends nostalgia with useful technology. Riders get features such as traction control and cornering ABS, designed to enhance stability and safety without intruding on the riding experience.
There are two riding modes — Sport and Road — allowing the character of the bike to adapt depending on the situation. Whether navigating busy streets or enjoying open roads, the motorcycle remains composed and responsive.
A 4.3-inch TFT display keeps information clear and easy to read. It supports connectivity features and navigation integration, ensuring that modern convenience sits comfortably alongside classic styling.
Importantly, the technology never overshadows the design. It works quietly in the background, allowing the rider to focus on the road and the experience.
A Collector’s Machine That’s Meant to Be Ridden
With its limited production run, the Formula 73 is likely to attract collectors. However, it isn’t a static showpiece. The steel trellis frame provides a strong foundation, giving the bike a planted feel and precise handling.
On the move, the Formula 73 feels balanced and agile. The riding position encourages engagement without being uncomfortable. It’s the kind of motorcycle that invites you to take the long way home.
The sound from the exhaust, the mechanical rhythm of the engine, and the classic riding stance all combine to create something emotional. It connects the rider to Ducati’s racing heritage in a tangible way.
More Than a Motorcycle
The Formula 73 represents more than just a new model. It is a reminder of where Ducati came from — and how it continues to evolve without losing its identity.
By combining retro design with modern performance and safety features, Ducati has created a motorcycle that feels both nostalgic and current. It respects the past but isn’t trapped by it.
For riders who value exclusivity, heritage and timeless design, the Ducati Formula 73 offers something rare: a machine that looks like history but rides like the present.
And with only 873 examples available worldwide, it’s unlikely to stay available for long.